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Maitri Advertising Works takes home Agency of the Year honour at IMA South 2023

Maitri Advertising Works was named the ‘Agency of the Year’ at the 3rd edition of e4m Indian Marketing Awards (IMA) South on Friday, August 18 in Bengaluru. The advertising agency won 9 metals in total across categories including 5 gold, 3 silver and 1 bronze. The glamourous awards night was graced by top industry heads, brand leaders and experts from the advertising, marketing and media industry.

IMA South 2023 recognises and honours the best organisations, individuals and teams working in South India who have expanded their presence across the region with their innovative and impactful strategies and outstanding work.

The awards were given across five broad categories- South Awards for Stages of Brand Building; South Awards for Communication, South Awards for Special Marketing, South Awards for Start-Ups/Emerging Players, South Awards for Excellence/Special Recognition which were further divided into several sub-categories. This year, IMA South 2023 jury was led by Chandru Kalro, Managing Director, Prestige.

The other brands who won gold metals at IMA South 2023 include Tanishq, Duroflex, ZEE Kannada, Tata Tea, ITC Fabelle Chocolates, Kerala Tourism, Disney+ Hotstar, Muthoot Finance, Vijay Television, Montra Electric (TICMPL), Kerala Ayurveda Limited, Zee Keralam, Netflix, Colors Tamil, TVS Ntorq, Manorama News, Jawa Yezdi Motorcycles, Linen Club, Dharmapuri Aravind, Department of Women & Child Development, Government of Kerala, Vatika Enriched Coconut Hair Oil, Blue Island Clothing, Heritage Ghee, Colors Tamil, Bosch, Dr Agarwals Eye Hospitals, Lulu International Shopping Malls India – Thiruvanthapuram, Flipkart Internet.

The Gold partner of IMA South 2023 was The Hindu.

10-07-2024

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